Entrepreneurship Development


UNIT-I Introduction to Entrepreneurship: Concept of Entrepreneur‘s, Enterprise and Entrepreneurship; Characteristics, Qualities, Functions of entrepreneur and Advantages of Entrepreneurship; Role of entrepreneurship in Economic development, Challenges faced by entrepreneurs, Entrepreneurial scenario in India and Abroad; Elements of Social Entrepreneurship, Women Entrepreneurship, Corporate Entrepreneurship and Intrapreneurship, Rural and Urban Entrepreneurship.

UNIT-II Small Business and its importance: Introduction, Need, Classification of Micro, Small and Medium Enterprises (MSMEs), Role of MSMEs, Problems of MSMEs, Steps for Starting MSMEs, The role of government in supporting MSMEs in India. Forms of Business Organization: Evaluation of Form of Business organization : Sole Proprietorship, Partnership, Joint Hindu Family, Joint Stock Company and Co-operative Society. Special forms of business ownership: Licensing, Franchising and Leasing.

UNIT-III Innovation and Idea Generation in Entrepreneurship: Concept of Invention and Innovation, types of innovation, Sources of Innovation, Importance of Innovation in Entrepreneurship. Sources of new ideas, Methods of generating ideas and Opportunity recognition and idea generation in entrepreneurship.

 Intellectual Property Rights (IPRs): Patents, trademarks, copyrights, and trade secrets. E-commerce and Business Start-ups, Sources of information for Start-up Entrepreneurs in India. Problems of Start-ups without IPRs

UNIT-IV Entrepreneurial Motivation: Concept of Motivation and Factors influencing the entrepreneurs; Motivational Theories-Maslow‘s Need Hierarchy Theory, McClelland‘s Acquired Need Theory. Entrepreneurship Development Programs (EDPs) – Need and Role of EDPs. Opportunities for entrepreneurship in present scenario. Successful entrepreneurs.

Financing of Enterprises: Source of financing – Debt capital, seed capital, venture capital, Loans available for starting ventures in India, Role of government agencies in small business financing. Role of consultancy organizations.

UNIT-V Project Planning and Feasibility Study: Meaning of Project, Project Life Cycle, Stages of Planning Process. Project Planning and Feasibility, Project proposal and report preparation.

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